Softlink website
Back button stationery design ... what we did ...
 

the new brand delivers a modern vibrant and forward thinking image, much more in keeping with a technology based service provider.

the main font used was Neuropol and the supplementary font for the rest of the typeface is Futura Light. The logo works equally well reversed out to white as seen on the reverse of their business cards.

we also named their new bespoke software family ... Softlink QL (with the QL standing for Quantum Leap). This has a separate complimentary logo in keeping with the main image.

other products we have created for Softlink include:

- CD Calendars
- exhibition posters
- press adverts
- powerpoint template
- A4+ promotional folders
- software packaging
- office and roadside signage
- templated leaflets
- mouse mats and coasters
 
the company
Softlink Solutions is an IT Services company providing a virtual IT team, network installations and bespoke software development
the brief
design a new identity with a modern structure and typeface, retaining the original purple colours of their previous branding for continuity
the outcome
the double 'S' for the icon (some will see the white inside, others the purple swirls), represent the two distinct aspects of their service: IT service and IT support


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